Bricks matter : the role of supply chains in building market-driven differentiation /
By: Cecere, Lora M
Title By: Chase, Charles W
Material type: BookSeries: Wiley & SAS business series.Publisher: Hoboken, N.J. : John Wiley & Sons, Inc., Wiley, [2013]Description: xvi, 303 p. : ill. ; 24 cm.ISBN: 9781118218310 (cloth)Subject(s): Business logisticsDDC classification: 658.7Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.7 CE BR (Browse shelf) | Available | T0037027 |
Total holds: 0
Includes bibliographical references (p. 288) and index.
Foreword -- Preface -- Bricks matter -- Building value networks -- The new world of demand management : demand sensing, shaping, and translation -- The new world of supply management -- About the authors -- Index.